Thursday, October 21, 2010

The Power of SEO Marketing

I'm sure most bloggers are well aware of the fact, but it is amazing how few are the number of people who don't realize the effect that link building and adwords can have on a simple webpage.  I like to use the analogy that most business owners who have spent thousands on having a site designed, but aren't having it promoted are like new Lamborghini owners who let it sit in the garage, or new iPad owners who just use it as a giant iPod on the subway.  It is annoying, a waste of money, and to people in the know just dang frustrating!

Obviously there are thousands of companies in the world that specialize in optimizing search results, but there must be some sort of age gap.  I have spoken with owners of $200 million companies and they don't understand why they have to update their geocities-esque web page, refuse to understand.  The funny thing is I'm sure these elderly web rookies have paid thousands in their lifetime for paper, magazine, etc. ads, but overlook the fact that a web site is an organic ad! It's alive damnit, and it is constant advertising to more potential buyers than your daily post can reach.  Ah well, I suppose this fits into the order of things.

Cliff Jackson, SEO Marketing Analyst
www.artisticdesignseo.com

Monday, September 27, 2010

Advanced SEO Package

Our specialist will overhaul and restructure your campaign until you see results.Business owners who are ready to take their online advertising campaign to the next level should choose our Advanced Package for only $199 per month (cancel anytime). Included are all the services of the Standard Package, but ramped up a level: our Google-certified specialist can now allocate double the amount of time toward increasing your online revenue.

This will allow our specialists to laser target your customers, taking advantage of everything Sponsored Search has to offer.

The Advanced Package includes:

Conversion Tracking - With Conversion Tracking installed on your website, our specialists can see which keywords attract visitors who are more likely to send you a request for a quote or visit your online store. This information allows our specialists to focus bidding on keywords that "convert", i.e keywords that turn into sales. Conversion Tracking is essential for Sponsored Search Campaigns with high click volumes.

Banner Ads - Our specialists will coordinate with the Artistic Design graphics team to create picture ads to post on all the websites most frequented by your customers.

Landing Page Optimization - A Landing Page is the first page of a website, or the first page a visitor "lands on." While a bad Landing Page can sink the best Sponsored Search Campaign, a quality Landing Page will increase sales exponentially. After one month of analyzing the results of your campaign, our specialists and the Artistic Design web development team recreate your Landing Page from scratch. Later months will see further adjustments, including promotions that are synchronized with your Sponsored Search Campaign.

Give Jamie a call for more information. 

Friday, September 10, 2010

Results!

If you've ever watched Comedy Central, the Macy's Thanksgiving Day Parade, the Muppet's or even been to a play or baseball game, you've definitely seen the work of our newest client, Randy Carfagno Productions!

Randy came to us in hopes of getting more business. He signed up for a basic package, $99 a month, and after only 2 months he has seen the results!

Tuesday, September 7, 2010

Standard SEO Package

Our Standard Package is the best choice for small business owners new to internet advertising.

For $99 per month (cancel anytime), you will receive Sponsored Search Management, local listing and map visibility, competition and keyword reports, and tracking software installation.


Within minutes of signing up with us, we assign  our Google-certified specialist, Jamie,  to manage your Sponsored Search Campaign. After we verify your listing on Google Maps and local business directories, Artistic Design will then your campaign.

Within a 48-hours, your website will appear on the top page of Google.

As your website traffic starts to grow, Jamie will keep track of your website's visitor activity. She will send you biweekly your campaign's progress reports, detailing what keywords work best within your daily budget, industry search trends and the geographical regions that send you the most traffic.

If the current state of your website is hindering your earning potential, Jamie will guide you on how to better optimize your website in order to increase your return-on-investment (ROI).

Our specialist will overhaul and restructure your campaign until you see results.


Monday, August 9, 2010

Google Marketing Reports

Once you sign up for one of Artistic Design's SEO packages you will begin receiving reports every two weeks from our Senior Google Analyst, Jamie. She will review what keywords will be best to use for the industry you are in and watch over your campaign on a daily basis to make sure things are running smoothly. 

Reports include:
  • Site Usage: Visits, Bounce Rate (people who come to your web site and leave without viewing other pages), Page Views, Average Page Views Per Visit, Average Time On Site and Percentage of New Visits.
  • Visitor Overview
  • Map Overlay
  • Traffic Source Overview
  • Content Overview
  • Technical Profile
  • Top Traffic Sources
Here is an example of what a part of your report will look like:


In this report, you can see that this website is being viewed nationally and internationally. You can clearly see what days the amount of visitors went up and down in a two week span. If necessary, Jamie can even help you pick and choose which days and times are best for you to have your ads running so your budget will not get out of control but will still bring you business.

These reports are sent to make sure you see the progress of your marketing campaign. Of course, if you have any questions you can give Jamie a call and she will assist you.

Some Benefits of Google Marketing

Artistic Design provides SEO services to help benefit your business in a number of ways:
  • It is a way of marketing your website by using specific keywords and targeted areas
  • Marketing your website can get you the kind of clients you want for your business by using specific keywords and accessing targeted areas.
  • It is pay-per-click, therefore it is manageable and customized to what you like and your spending won’t get out of hand.
  • It will generate more traffic, clients and business to your website.
  • Google Marketing will make your website work to its full potential and will help generate more money for their business.
  • Your campaign will begin within 48 hours of signing up.

*Take note that Google Marketing will not always generate business right away. Sometimes it can take time to start seeing results.

Who are we?

Artistic Design SEO is an Internet Marketing Company based in Queens, NY. Our job is to transform every website we get our hands on into roaring engines of profit for our clients.

We started as an offshoot of our parent company, Artistic Design Inc., a web development and graphics studio of over 20 years. As Artistic Design Inc. grew, our clients presented us with a problem: they could not find their websites online! We would tell them to wait a few weeks for Google to index their site, or to directly type their URLs into the navigation bar; but these suggestions confused them, and rightfully so. What was the point of paying for an elaborate, state-of-the-art advertisement no one would see?

The solution, we knew, was Search Engine Optimization. We scoured the SEO industry for companies we could trust sending business to, but we could not find one accessible or affordable enough for our clients' needs.

Our biggest concern was immediacy. Our clients wanted to see their website on the first page of Google the day their site goes live. Other SEO companies could not promise this. So we created our own.

Since then, we have amassed a large and eclectic client base, ranging from the most high-profile U.S. Senatorial campaign of 2010 to multiple award-winning businesses in the Tri-State area.