I'm sure most bloggers are well aware of the fact, but it is amazing how few are the number of people who don't realize the effect that link building and adwords can have on a simple webpage. I like to use the analogy that most business owners who have spent thousands on having a site designed, but aren't having it promoted are like new Lamborghini owners who let it sit in the garage, or new iPad owners who just use it as a giant iPod on the subway. It is annoying, a waste of money, and to people in the know just dang frustrating!
Obviously there are thousands of companies in the world that specialize in optimizing search results, but there must be some sort of age gap. I have spoken with owners of $200 million companies and they don't understand why they have to update their geocities-esque web page, refuse to understand. The funny thing is I'm sure these elderly web rookies have paid thousands in their lifetime for paper, magazine, etc. ads, but overlook the fact that a web site is an organic ad! It's alive damnit, and it is constant advertising to more potential buyers than your daily post can reach. Ah well, I suppose this fits into the order of things.
Cliff Jackson, SEO Marketing Analyst
www.artisticdesignseo.com
